Tag Archives: TweetDeck

How can I monitor online conversations?

People are talking, whether you like it or not. How can you know what they say?

I found this article really useful.

Here’s what you can do:

  • Set up Google Alert by keywords to get emails anytime someone talks about you
  • Use SocialMention to track and measure conversations about you and your competitors on major sites and social networks. You can also add a widget on your website.
  • Use a tool such as Tweetdeck or Hootsuite to track and manage conversations on Twitter and other social networks.
  • Monitor the blogosphere through Technorati.

If you need a more detailed analysis you can always look for a structured servoce, such as BuzzReader.

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Twitter gets serious

Twitter released a Newsroom guide journalists in order to teach and explore everything you can do with it.

Here’s what they say about it:

We want to make our tools easier to use so you can focus on your job: finding sources, verifying facts, publishing stories, promoting your work and yourself—and doing all of it faster and faster all the time.

The guide is made of 4 parts:

REPORT: it’s about search, advanced and archive search, finding sources and mobile settings.

ENGAGE: here you can find some best practices about setting your account and creating effective content.

PUBLISH: everything on Twitter social plugins all over the web. Because you need it.

EXTRA: the place to go if you’re having some kind of trouble or you want to go deeper. Faqs, official blogs, data processing and data visualization.

There’s much more we can do with it. Let’s start!


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